Lionel Messi Teams Up With 'Spider-Man: Brand New Day' Promo

15 hours ago 1

TEMPO.CO, Jakarta - World Cup fever is everywhere, even a superhero like Peter Parker is caught up with global superstar Lionel Messi in the latest Spider-Man: Brand New Day commercial project.

On June 30, Sony Pictures unveiled a new promotional video for Spider-Man: Brand New Day starring Tom Holland and Lionel Messi. In the short clip, Messi tracks down Spider-Man using his phone, leading Peter Parker to suit up before the pair embark on a high-flying web-slinging adventure across the city.

The surprise crossover quickly generated excitement on X, where fans flooded Sony Pictures' post with enthusiastic reactions. Many praised the unexpected pairing of Lionel Messi and Spider-Man, with one user writing, "Messi and Spider-Man in the same movie? The theatre would literally erupt. Absolute cinema.”

The promotional video amassed thousands of views across multiple posts within hours of its release, further building anticipation ahead of Spider-Man: Brand New Day, which is set to arrive in theaters on July 31, 2026.

Meanwhile, Lionel Messi is gearing up for the next stage of the world’s biggest football tournament now that the FIFA World Cup Round of 32 schedule is officially set. Argentina will continue its race towards victory on July 3 against Cape Verde at Hard Rock Stadium in Miami Gardens.

Read: 'Spider-Man: Brand New Day' Trailer Reveals a Lonely Peter Parker

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